10 Steps to Project Manage a White Paper and Finally Get it Done
Follow these 10 steps to keep your white paper from going off the rails. Successful white paper project management from brainstorm to publish.
Podcast Recap: How to Turn Customers into Fans with David Meerman Scott
Marketing expert David Meerman Scott shares how businesses can convert prospects into fans. Recap of Personalization Outbreak podcast.
How Do You Explain Artificial Intelligence?
As part of its commitment to supporting innovation as well as safety and effectiveness, the FDA has been giving artificial intelligence (AI) a lot of attention over the past few years. One topic of discussion centers …
Webinar Recap: Digital Therapeutics: Optimizing Your Commercial Strategy
Digital therapeutics (DTx) are becoming a valuable component of pharma’s development and commercialization strategies. When done right, they can help improve drug efficacy and provide valuable support for people with complex, chronic conditions. Biofourmis, a data analytics …
Why Good Website Copy Isn’t Enough: Start with a Solid Foundation
Whether you’re an emerging company, an established brand, or a fast-growing startup that can’t keep up with its own pace, at some point you’re going to need a website refresh. Maybe you’ve added services. Or you’ve …