How I Work

Let’s Work Together to Create High-Performing Content

My values inform how I work and how we work together. Here’s what you can expect:

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Honesty

I was raised to keep promises. If I say I’ll call you tomorrow, I will. I won’t promise the moon unless I’m confident I can deliver. At the same time, if a project seems off base, I’ll suggest a different direction.

Transparency

I am a solopreneur with a cat and a network of trusted professionals I can turn to when you need them. I can bring in colleagues for print and web design, SEO consulting, public relations, original research reports, and creative brand strategy. I handle all the writing. If I need to bring in an additional writer, you’ll be the first to know.

Flexibility

I’m easy to work with and have flexibility to accommodate changes and quick-turnaround projects. My goal is to remove hassle, not add to it! However, know if a project goes off the rails, we may need to revisit the scope, which means revisiting the fee.

Partnership

After 20+ years in business, I offer more than words on a page. I’m here to help solve your content marketing problems, whether it’s making suggestions for repurposing content, providing strategy that informs your content, or simply answering a question out of the blue. 

Relationship

I am grateful to make a living doing something I’ve loved since childhood. I’m also lucky to work with people I genuinely like and respect. Over time, I hope you’ll value our relationship as I do and appreciate my quirky sense of humor. 

Process

I know you need this done yesterday. I will time travel as soon as the following pieces are in order:

  • Approved estimate
  • Signed services agreement and statement of work
  • Payment (either 50% deposit or payment in full, depending on the deliverable)
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Ready to talk about your project?